Since I discovered the Aveda Shampure shampoo and conditioner line some eight years ago, it has been in heavy rotation in my morning shower routine. It has a distinctive and clean smell that my mother, ex-boyfriends, and just friends who are boys, have all remarked on (in a good way). Personally, I love it.
The Aveda Shampure line is not cheap. Like 800 count sheets, a lovely apartment in London, white Burgundy wine, real parmigiana reggiano cheese, and a visit from our cleaning woman once a week, I consider it a luxury worth the splurge, even in my current "austere" student days.
Despite my willingness to fork out for the Shampure brand, what I do not appreciate is watching my money figuratively go down the drain every morning. For this reason, I am BEGGING the Aveda people to stop making bottles that look exactly the same, minus the tiny little print that distinguishes Shampoo from Conditioner. If I had a dime for every time I reached for the shampoo and ended up with a gob of conditioner, and vice versa over the last eight years, I would have enough money to keep myself stocked with Shampure for the rest of my life.
Only you, Aveda, can make the madness stop.